CONTENT
Learn To Create Website Content That Rank And Convert
Learn How To Write Content That Converts Step By Step
In this course, we will be showing you how to plan and write content that converts. Writing content that is optimized for search engines and that is persuasive can be difficult. However, our step-by-step guide makes it easy for you to create content that will rank in search engines and help turn website visitors into customers. You have to appeal to both the head and the heart of your customer in order to convert them, and our course will show you how to do just that.
Service Category
EAT stands for Expertise, Authoritativeness, and Trustworthiness. When writing content makes sure that either you or the source of the content is an expert in the specific field. Create unique and authoritative content that is also trustworthy. This will make your website more credible to potential customers and help you convert more visitors into buyers.
Write for Humans
Make sure the content is written for humans and not google. All of the content should be simple and easy to read. Use short sentences, break up the text with headings and use images to help explain your points. This will make your website more user-friendly and help you to convert more website visitors into buyers.
Engaging Content
Create content that is engaging and requires the user to take a specific action. This will help to keep visitors on your website longer and encourage them to take the desired action. When writing your content, make sure to ask a question or pose a challenge to the reader. This will help to engage them and prompt them to take the next step.
Learn to write content that converts, step by step
EAT
EAT stands for Expertise, Authoritativeness, and Trustworthiness. When writing content makes sure that either you or the source of the content is an expert in the specific field. Create unique and authoritative content that is also trustworthy. This will make your website more credible to potential customers and help you convert more visitors into buyers.
Write for Humans
Make sure the content is written for humans and not google. All of the content should be simple and easy to read. Use short sentences, break up the text with headings and use images to help explain your points. This will make your website more user-friendly and help you to convert more website visitors into buyers.
Engaging Content
Create content that is engaging and requires the user to take a specific action. This will help to keep visitors on your website longer and encourage them to take the desired action. When writing your content, make sure to ask a question or pose a challenge to the reader. This will help to engage them and prompt them to take the next step.
Optimized Content
Make sure that all of your content is optimized for users and search engines. Write content in a question and answer format or FAQ format. These formats allow the users to glance over the content and find relevant content right away. Always make sure that your content is clear and easy to read and understand. Write at a 5th-grade level. These content implementations will ensure that your website will get crawled easily and get features in the SERP. With new technologies like Jasper, ideating and writing content for humans has never been easier.
Content Format
When writing content, it is essential to have a format you can follow to have the most compelling content. This is where the content brief comes into play. Content Brief is a list of questions to answer that will help you plan and write content. It can be used for various types of content, such as blog posts, articles, web copy, etc.
EAT
EAT is an acronym that stands for Expertise, Authoratitivens, and Trust. When writing any content, make sure you have the credibility and data to back up what you are saying. People want to see that you have the experience and/or have done your research before reading your content.
Engaging Content
All content should be engaging, either answering a question or asking a question to engage the user. If your content is not engaging, people will not want to read it and will move on.
Examples of engaging content:
- Quizzes
- How-to guides
- Tips
- Lists
- FAQs
Purchasing Content
Some are natural at writing content, but others may have language grammar or language barriers when writing content. This is where purchasing content comes into play. Many websites sell content, and you can purchase articles that experts in their field write. This will save you time, and you can ensure the quality of the content.
