WEBSITE DESIGN

Learn How To Build Beautiful Websites That Convert

Learn how to plan, design, build and optimize beautiful websites that are designed to convert visitors into customers. You will learn how to plan a website, design a website, understand website hierarchy, learn basic coding that is required to track the users that come to your website, and more. If you are new to web design, this module will teach you the basics of how to create a website. You will learn how to use HTML, CSS, and JavaScript to create a beautiful and responsive website.

Website Research

Before starting a new website it is essential to research the topic or industry to find out what is working and the technologies your competitors are using to build their site. Competitor research will give you a good understanding of the functionalities you will need to get the results you are looking for from a website. For example, if you are looking to build a shopping website then use Shopify, for a lead generation website use DUDA and for all other functions use WordPress or Webflow. This initial research will determine what platform you should be using based on your needs.

Planning

It is essential that you plan your website before you start building or developing anything on the site. You will start by creating s sitemap on google sheets, this will determine all of the pages you will need for your website. The sitemap is also where you will be building out the pages, title of the pages, mets description of the pages, URL for the pages, choose keywords for each pages and the number of world required for each pages based on your initial research. Path Hackers will go through all of these steps in detail so that you can create the ultimate website for your niche.

Implementation

After you have completed the proper planning of your website, you have to follow few rules and procedures to have a well optimized website. Optimization such as proper H1 to H6 tags, proper content structure, make sure the site is mobile friendly, make sure the page is crawl able, implement HTTPS, check and optimize page speed, optimize for proper keywords, have an intuitive UX, optimize all of the images with proper file format and alt tags and finally optimize for a high CTR. All of this and more are the required optimization to have a well functioning webpage.

WEBSITE

Everyone can design a website with just one click, but the question you have to ask yourself is, is the website there just to look pretty or to get more sales and conversions. A website is your business online so make it count. Make sure the website is not only beautifully designed but has the right functionality and is designed to convert visitors into customers. There are many technologies you can implement on a website to measure, track and quantify what happens on the website and how it affects your bottom line.

Making sure what your end goal is will determine the technologies and functions you will need for your website. This is what will determine what kind of CMS will need for your business.